Synergy Podcast Studios and CAY College partner to equip students and support local businesses with digital media skills

Synergy Podcast Studios is excited to announce a new partnership with CAY College in Worthing. CAY College is an alternative provider of home educated students ages 11-16, and students with an EHCP, aged between 14-25, bringing an innovative podcast studio to the local area. This collaboration not only provides students with vital, real-world media skills but also gives local businesses, entrepreneurs, and creators access to a high-quality podcasting facility—something currently unavailable within a 30-minute radius of Worthing.

Starting today, students at CAY College will engage in hands-on learning across a range of media skills, including content recording, editing, and digital marketing. In a world where digital media skills are increasingly valuable, this unique initiative helps students build confidence and career-ready expertise in an area of growing demand. 

For businesses, this collaboration represents a valuable opportunity- whether to create branded content, launch a podcast, or develop fresh ways to connect with audiences, Synergy’s professional studio is now available right here in Worthing.

"Digital media is an incredibly powerful way to communicate," said Paul North, Founder of Synergy Podcast Studios. "Podcasting gives local businesses and creators a platform to share their voices, build connections, and engage their audiences. We’re thrilled to bring this opportunity to Worthing, offering students at CAY the chance to develop key digital media skills and prepare them for work in a vast array of industries."

Why Digital Media Skills Are Essential for Students and Businesses

Digital media is reshaping how we communicate and connect, with podcasts leading the way. Over 60% of people in the U.S. tune into podcasts monthly, and this growth trend is mirrored in the UK, where an estimated 18.3 million people listen to podcasts regularly. Younger generations, especially Gen Z, are a driving force in podcasting, consuming media through accessible, on-demand platforms like Spotify, Apple Podcasts, and YouTube.​

Learning to navigate this digital landscape equips students with skills that can shape their futures, giving them a unique edge as they enter the workforce. At the same time, businesses can use podcasting to build loyalty and trust with listeners, who often consider podcast hosts to be more trustworthy than traditional advertising sources. In fact, studies show that 46% of listeners are more likely to buy a product they hear about on a podcast​, making it an invaluable tool for local companies looking to grow.

“This partnership is an exciting opportunity for our students to learn valuable, practical skills in a growing industry,” said Wendy Jones, Director of CAY College. “We’re proud to give them an environment that builds confidence and prepares them for meaningful futures.”

Creating a Community Hub for Worthing

With no other podcast studio within easy reach, Synergy’s facility at CAY College is a valuable resource for Worthing’s local businesses, freelancers, and aspiring creators. The versatile space meets the needs of everyone, from small business owners recording their first podcast to established brands looking to engage their local audience. This new resource provides clients the chance to book sessions, develop a professional media presence, and explore the potential of audio content—all without having to travel far from home.

Adding a podcast studio to Worthing isn’t just about providing a service; it’s about building a community hub. This partnership fosters local connections, encourages skill-building, and supports economic growth by attracting businesses and creators looking for accessible media resources.

Get Involved and Discover the Studio

For those interested in learning more about this exciting partnership, both Synergy Podcast Studios and CAY College invite the community to sign up for updates through their websites. News on upcoming events and opportunities is available through their mailing lists, and members of the public are encouraged to visit the studio at CAY College, where they can experience firsthand what this collaboration brings to Worthing.